Feasibility Studies for Bookstore and Coffee Shop

CHAPTER I The Project and Its Background This chapter set ups all necessary information on the smart sets background and nature of business. This includes the company name, location, nature of the business, diachronic background, mission, vision and core values statement, company objectives and feasibility criteria. Company Name During ancient times, leaves ar used as a writing instrument in the form of papyrus which caters the knowledge and ideas that built the early civilization of mankind. It is an instrument which made people survive and improve their all(prenominal)day life, and also, to help exist the origination today.It became our inspiration in putting up a tidingsstore, the idea of which is to provide information, knowledge, and ideas that testament help in supplementing the complex thinking of every person. The Leaflets makestore is consequently formed because of the said conceptualized idea and inspiration. Just like a leaf that produce food for a tree, Leafl ets Bookstore get out also serve as an instrument in educating people and equip them with knowledge that leave help them in forming their own idea of life. Location A good location is as important as the product.Strategically located in Northridge Congressional Avenue Quezon City, Metro manilla with the size of 237 squ ar meters. More than adequate parking space. somewhat priced per square meter. Rental ease upments as well as additional payments shall be stated within the leasing terms including registration of utilities and amenities. Nature of the Business Leaflets Bookstores goal is to serve our customers with resources with that ordain enrich their minds and improve their skills. It also aims to provide them with the virtually efficient way of criminal record shopping.The bookstore volition offer a large variety of books including published and second-hand/used books. It shall also offer a book bank service which will provide used books for engross intend mainly for th ose customers who butt non afford to buy the books for sale and for those who want to stop, sit and pronounce. A mini-cafe will also be established providing snacks and drinks that will make our customers recital experience more than enjoyable. Historical Background An idea to enrich every mind by gathering and providing reading materials created our will to pursue a bookstore business.We know that by giving such service, this generation will have their minds filled with necessary information and knowledge. A generation with a good readership will create a responsible generation. Also, a bookstore that is filled all by books and separate reading materials makes it plain and regular. We taught that by providing other services more people will come and will be encourage to read. With these little ideas, Leaflets Bookstore came to be. Mission, Vision and Core Values Statement MissionLeaflets Bookstore aims to provide wide variety of books and other reading materials with prices fair enough for the youth and middle-class households. Our purpose is to give the best services a bookstore can have with a very relaxing ambience suitable for reading moods complemented by light meals and hot-and-cold drinks through our mini-cafe. Vision Leaflets Bookstore endeavor to become the most innovative in providing wide variety of books offering the best place for reading that will give satisfaction to our valued customers. And to be able to suck out our services to other parts of the country who are in need of our offerings.Core Values Quality, integrity and service are the utmost concern of Leaflets bookstore. We aim to provide our customers with books of good quality and give them excellent service. Company Objectives 1) To gain an identifiable market share by 35% in the first 2 age of operation. 2) To increase the companys profit margin by 10% per twelvemonth. 3) To gain the companys overall return-on-investment before its 10th year of operations. 4) To bump off out to class A-B and C customers through extensive promotional tools and services. Feasibility Criteria Innovation.All innovation begins with fanciful ideas. We define innovation as the successful implementation of creative ideas within an organization. In this view, creativity by individuals and teams is a go forthing point for innovation the first is necessary but not sufficient condition for the second. Originality. An pilot work is one not received from others nor one copied based on the work of others. Accessibility. Accessibility is a normal term used to describe the academic degree to which a product (e. g. , device, service, environment) is accessible by as many people as achievable.The products that we offer must be accessible to our market at all times Creativity. Creativity is typically used to refer to the act of producing new ideas, approaches or actions, trance innovation is the process of both generating and applying such creative ideas in some specific context. C HAPTER II Management Aspect This chapter contains information on the companys management aspect. It includes the pre-operating period, form of business organization, management control, financing, liabilities of the owner and force play requirements. A.Pre-operating Period pic attend 1 Gantt Chart B. Form of Business Organization Leaflets bookstore is organized by people who bind themselves through the aid of a written legal agreement to append their resources to create a super acid athleticsd and later divide the profit based on the portion of piece to the fund. It is advantageous for the businessmen to form a league because the unlimited liability of the partners make it attractive from the point of view of the creditors to extend loans beyond the capacity of the partnership to pay.The combined individualized liability of the partners also offers a better proprietorship. Since more than one person participates in the business, closer supervision of all its activities will b e attained. All partners directly involve in the management of the business and each has specific tasks and responsibilities to perform. The partnership will be composed of three (3) partners. It is a general partnership. All three partners are general-industrial partners who will contribute money and property as their capital. C. Management ControlThe firm will establish two major positions that will handle the firms operation. A General Manager, who is a major shareholder in the partnership, entitled to establish the company policies and is responsible for supervising the companys direction and growth and the Operations Manager, who is also a general partner, entitled to supervise all of the companys existing systems and is responsible for capital punishment the general managers policies and instructions in line with the companys direction. To facilitate all financial records of the business an accountant will be hired.Our day to day cash and credit proceeding will be taken care of by the cashiers. Sales Representatives will be hired to serve our valued customers. The organizational structure systems and design id formulated by the firm to allocate system operations and responsibility to every designated part of the organization. Making it possible to maintain the companys organizational unity in its working capabilities. D. Financing The business will have an initial capital of P30,000,000. This excludes the personal assets of the partners which will later be used in case of insolvency.The capital will cover the financing from the pre-operating period up to the start of the normal operation. This includes the acquisition of the book supplies, furniture and fixtures, cash registers, utensils etc. This also covers the rental fees, advertising and promotional fees, operational expenses and other miscellaneous expenses. Table 1 Capital Contributions Elmer Rico C. Jimenez P 10,000,000 Daryl L.Deita P 10,000,000 Rafael B. Nepomuceno P 10,000,000 TOTAL P30,000,000 E. Business Relations Leaflets will maintain good mutual affairs with its suppliersBook City, a used book supplier, Rex Publishing, gracility Bookstore, CLC Philippines and Anvil Publishing which will provide us with various types of published books that we will sell and Convenient Distribution Incorporated, Del Monte Philippines and Nestle Philippines for our food products. We will also keep a cordial relationship with our customers especially to those who provide us with used books through buy-and-sell transactions.F. Business Secret Bookstores are very common nowadays and as a newbie in the market, Leaflets has to have an edge among its competitors. We offer a book bank service in which the customers can rent some of our books. We put value to our customers. We keep our prices as affordable as possible and we make sure that our products are available all the time. G. Liabilities of the Owner individually partner contributed to the capital in order to sustain the ne eds of the partnership.In case the possibility of loss or if bankruptcy occurs, the partners are obliged to either contribute their own personal assets in order to comply with the demand of the creditor, accept a new partner or dissolve the business. H. Legal Requirements Before the start of the business operation, legal requirements are to be sought. Listed below are the following requirements and the respective agencies w here(predicate) they can be acquired Table 2 Legal Requirements AGENCY need Securities and Exchange Commission (SEC) Business Name Registration, Articles of Partnership Department of Trade and Industry (DTI) Registration for Partnership Quezon City Hall Business Permit place of Internal Revenue (BIR) BIR Registration subject, evaluate payer Identification Number(TIN),Registration of book invoice and OR, VAT security measures number Social Security System (SSS) Certificate of Membership SSS Employer ID number PhilHealth PhilHealth Insurance Form I. Organizational Chart Figure 2 Organizational Structure of Leaflets Bookstore J. Personnel Table 3 Personnel Requirements POSITION DUTIES QUALIFICATIONS SALARIES & FRINGE BENEFITS Accountant Responsible for the preparation 20-35 years old, male or female P15,000 (1) of the financial statements and CPA or a BS Accountancy graduate SSS, PhilHealth, Pag-ibig other business transactions. with at least(prenominal) two years if Supervises and coordinates experience and has a attractive activities relative to the personality. maintenance of complete, accurate and up to date accounting records of transaction, control and handling of funds, preparation of required reports and costing of products. Cashier Responsible for all the daily 18-25 years old P15,000 (2) payment transactions and cash Preferably female, SSS,PhilHealth, register operation College level or a graduate of Pag-ibig any course with good communication skills, highly t rainable and has a pleasing personality. Sales Representatives In-charge with the assortment 18-23 years old P9,000 (3) and monitoring of books, At least college level, highly SSS, PhilHealth, clearing the area and assisting trainable, with pleasing Pag-ibig the customers with their needs. personality and hardworking. Hiring Policies The recruitment process will include the following activities 1. Print ads to inform that employees are needed to by the newly established bookstore. 2.Screening, interview and examination will be conducted upon submission of use forms. Employment Procedures 1. Qualified applicanreseas clease training areas cleas all the timeinaryn the customers with their needs. an instrument in educts will be notified within the day during the application process and scheduling of training. 2. Physical and aesculapian examination, NBI clearance, SSS number and 22 pictures should be submitted within one week. 3. Newly hired employees shall undergo an orie ntation. 4. A contract is to be signed by the employees upon fulfillment of the conditions. Training Procedures 1. Trainees are required to wear proper uniform during training. 2.One week training period will be given(p) to the trainees. 3. They are given a one-hour break during trainings. 4. They are expected to arrive 30 minutes before their touchs. 5. Trainees caught doing unlawful activities such as smoking and sleeping is subject to straightaway disciplinary action. 6. Trainees are expected to keep the training areas clean all the time. Rules and Regulations 1. All employees are expected to wear complete uniforms and observe proper hygiene. 2. Employees are expected to arrive an hour before their respective time of duty. 3. Visitors are not allowed during working hours. 4. Employees must consult the supervisor in charge in case of customer complaints. 5.Cellular phones/ Telephone calls are purely prohibited during working hours except in case of emergency. 6. All employees c overed by this agreement shall strictly observe and adhere to faithfully comply with the company rules and regulations. 7. No covered employees shall be discharged, suspended or otherwise subjected to disciplinary action without being certain of the act or violation. Working Days and Hours of Work 1. The established regular days of operation shall be seven (7) days a week from 9am to 9pm capable to twelve (12) hours a day (a total of eighty-four (84) hours a week). 2. The company shall prescribe its regular or official work day, working time, work shift and rest day of employees. 3.The regular or official work day, working time, work shift and rest day of any employee may be changed or modified by the company from time to time upon notification to the employees concerned depending on their circumstances or when the operation of the company requires. Leave of Absence with Pay 1. Vacation leave 2. Sick leave Maternity leave 3. Paternity leave 4. instructional leave Overtime Pay Emp loyees who, due to the necessities of the operations, may be required by the company to render the necessary overtime work during the regular work days, rest days, and legal holidays, especially during the store sessions such as school openings, Christmas, etc shall be entitled to the payment of overtime pay in accordance with the law.For the purpose of the overtime pay, the legal holidays shall include the ff 1. New Years Day 2. Araw ng Kagitingan 3. Labor Day 4. Independence Day 5. National Heroes Day 6. All Souls Day 7. Bonifacio Day 8. Christmas Day Non-working holidays 1. Holy Wednesday 2. Maundy Thursday 3. unassailable Friday 4. Black Saturday 5. December 31 (New Years Eve) 6. All Saints Day 7. December 24 (Christmas Eve) Bonuses 1. thirteenth Month Pay The company shall give 13th month pay to employees who have completed at least 1 year of continuous and satisfactory service with amount equivalent to his/her monthly staple fiber pay and shall be given on the 15th of Decemb er. CHAPTER IIIMARKETING ASPECT This chapter contains information on the companys marketing aspect. It includes the supply and demand data, prices and the marketing programs to be used to promote the business. A. Demand YC = a + bx a = ? y / n b = ? xy / ? x2 x = years as measured from the middle year(s) n = number of outgoing years covered Y (Demand) = Total population x % Primary target market x % tryers x % users x frequency of secure A critique was conducted for the purpose of identifying the potential market share of Leaflets bookstore. It is composed of 250 respondents, mostly students and young professionals belonging to the class A-B and C of the market.It also aims to know the readership of the market, the bookstores where consumers ordinarily buy, the number of potential customers interest in a bookstore with a mini-cafe the consumer preferences in terms of the type of book that they buy, the work out spent for books by the consumers and their income level. pic Figur e 3 Pie Chart Graph of the Readership of the Market pic Figure 4 Pie Chart Graph of the Bookstores where consumers usually buy picFigure 5 Percentage Distribution of potential customers interested in a bookstore with a mini-cafe picFigure 6 Percentage Distributions of Consumer Preferences picFigure 7 Percentage Distribution of the Income Level of the Market picFigure 8 Percentage Distribution of the budget spent on books by the consumers picFigure 9 Percentage Distribution of the Sex of the potential consumers picFigure 10 Percentage Distribution of Age Level of the Potential Consumers xciv pct (94%) of Filipino adults can read (Simple words at least). Ninety- per centum (90%) of Filipino adults have read books, while 68% have read non-school books. Twenty-two percent (22%) of Filipino adults read nonschool books at least weekly, while another 22% read nonschool books only a few times a year. Ninety-one percent (91%) of those who read non-schoolbooks do so to get informat ion or gain additional knowledge, while 9% do so for enjoyment of amusement. Seventeen percent (17%) of Filipino adults, in the past year, read only one non-schoolbook, while 14% read at least ten non-school books. Filipino adults from ages 18-24 read more non-school books, with five books as average, compared to older ones, in the past year. Fifteen percent (15%) of Filipino adults bought at least one non-schoolbook for personal reading in the past year. Forty-two percent (42%) of Filipino adults do not know if a public library exists in their locale. Seventy-six percent (76%) of those who read non-school books do not borrow from libraries. Only 4% of Filipinos have home libraries. Fifty-eight percent (58%) of those who bought non-school books for personal reading spent at most P 200 in the past year. Fifty-seven percent (57%) of Filipino adults prefer to read non-school books in Tagalog, 30% prefer incline, and 13% prefer Cebuano. Romance/love stories (26%) and the recor d (38%) are the most popular non-school books read by Filipino adults. The National Book Development Board commissioned the Social Weather Stations to conduct a survey on the reading attitudes and preferences of Filipinos. This is the most comprehensive subject on book readership in the country. The survey was conducted from March 10 to 25, 2003 with 1,200 respondents composed of 300 voting-age adults from every study area National Capital Region, Balance Luzon (areas within Luzon but outside NCR), Visayas, and Mindanao.The sample size has an error margin of +/-3% for the entire Philippines and +/-6% for every study area. Of the total respondents, 63. 6% are from rural areas, while 36. 4% from urban. Of the total respondents, 7. 7% belong to classes ABC, 67. 4% class D, and 24. 8% class E. Significant Findings of the Book Readership Survey Readership of the 7 -17 years old age group Nationwide, 60% of the households surveyed have family shares aged 7-17. Of these households, 35% h ave at least one member of the 7-17 age group who reads non-schoolbooks. Of the total family members aged 7-17, only 26% read non-schoolbooks, but most of those who read non-schoolbooks read at least weekly.Readership of non-schoolbooks among members aged 7-17 tends to be higher among females, classes ABC, those with a library at home, and those whose household heads have high education. The most popular non-schoolbooks read by the 7-17 age group are the al-Quran (22%) and chat up novelettes (22%). Readership of Filipino Adults The good news is 94% of Filipino adults can read (simple words at least). 90% have read books at least some time in their lives. 68% have read nonschoolbooks. For those who read, 91% read to gain knowledge while 9% read for enjoyment. Accessibility of Bookstores and Libraries The survey reveals that many of the respondents (42%) are not aware if a library exists in their locale. 0% say that bookstores are not within walking distance from their residence, an d 18% do not know if there is a bookstore in their locale. Data gathered from the National Library show that there are only 511 municipal libraries out of 1,496 municipalities, and 49 provincial libraries out of 80 provinces. Adult readership of non-schoolbooks tends to be higher among those with high levels of education, those who attend private rather than public schools, those from f number socio-economic levels, those with higher personal monthly income, those from urban rather than rural areas, those younger in age, those who are not married, those who have libraries in their homes and offices, those living nearer to bookstores and public libraries, and those whose social networks (kith and kin) also like to read. While Filipino adults generally recognize the value of reading books, many (43%) can let a whole year pass without reading a single non-schoolbook. On the other hand, 15% read 2-3 non-school books, and 14% read at least 10 non-school books. Books are read m ore for gaining knowledge and information, and thus perhaps book reading is considered something to do when the need arises. Watching TV, movies and videotapes, listening to the radio, and going to malls seem much more fun to do. Perhaps parents, educators, publishers, and advertisers ought to do more to portray book reading as fun to do too.Filipino adults generally find books to be good gifts, and although considered costly, a book is not regarded as a luxury item but a necessity. The survey shows that readership of non-schoolbooks is higher among Filipino adults from the upper socio-economic classes who have reached high levels of education and attended private schools, are younger, either single or without a partner, and live in the urban areas. Moreover those who live near libraries and bookstores read more often. The Bible (38%) and romance novels (26%) are the most commonly read books by adult readers. The highest percentages of Bible-readers are from Mindanao (51%), class E (43%), females (42%), and 45 and above years old (49%).The highest percentages of romance novel readers are from Balance Luzon (27%) and Visayas (27%), class E (28%), females (37%) and 18-24 years old (46%). After the Bible and romance novels, females like to read about cooking (11%), while males read about politics (10%). Manner of Acquiring Non-Schoolbooks Allowing for multiple answers, the following are the means through which Filipino adults who read non-schoolbooks acquire them borrowing from other people (52%), receiving books as gifts (40%), borrowing from libraries (24%), renting (18%), and buying (15%). Majority of respondents from all study areas and all socio-economic classes do not borrow from libraries. Buying Non-SchoolbooksThe percentage of those who bought non-schoolbooks for personal reading in the past year increases with social class, educational attainment, and personal monthly income. 58% of Filipino adults who bought non-schoolbooks in the past year spent only a maximum of P200. 16% spent more than P1,000. Among classes ABC, 38% spent more than P 1,000. B. Supply Supply of Book retailers within Metro Manila = 1,399 C. Prices Table 4 List of Books from Rex Publishing Co. tip AUTHOR COPYRIGHT PRICE WITH 20% MARK UP DESCRIPTION QTY. Rex Publishing Co. ACCOUNTING Tax Accounting Digest Co, Untian Jr, 10 2008 420. 00 504. 60 Basic Accounting Concepts and Garcia, et al 10 2006 250. 00 Procedures 300. 0 Bookkeeping Manual for Galanza, R. M 10 2006 151. 00 Merchandising Companies 180. 20 Accounting Principles and Procedures Galanza, et al 2003 272. 00 Sole Proprietorship Vol. 2 10 326. 0 Merchandising Accounting Principles and Procedures Galanza, R. M 2003 254. 00 Sole Proprietorship Vol. 1 10 304. 80 Servicing Partnership and Corporation Carillo, J. L 1997 207. 00 Accounting 10 248. 0 BUSINESS LETTER WRITING Business finance R. Medina 10 2007 250. 00 300. 00 Business Finance (Philippine Dela Cruz 2005 350. 00 Environment) 10 420. 00 Merger and Acquisition of Nasution E. 2005 344. 0 Philippine Banks 10 412. 00 Business Ethics Padilla, R. A 10 2004 200. 00 240. 00 Integrated Business and Abulencia, E. 2001 223. 00 Technical Communication 10 267. 60 Business Correspondence Baraceros, E. L 10 2000 188. 00 225. 0 CHEMISTRY Inorganic Chemistry Miessler, et al 10 2008 988. 00 1185. 60 10 COMPUTER drill Software Reyes, F. D 10 2007 247. 00 261. 60 Application Software Reyes, F. D 10 2006 218. 00 282. 0 Secret of Designing for Mangilit 10 2005 235. 00 417. 60 Websites EDUCATION bookman Teaching Work text Atienza, et al 10 2007 285. 00 342. 0 10 Principles of Teaching 1 Acero, et al 10 2007 180. 00 216. 00 Introduction to Special Inciong, T. 10 2007 335. 00 402. 00 Education Foundations of Education Recto, A. 10 2005 164. 00 Vol. 2 196. 80 Foundations of Ed ucation Recto, A. 2005 296. 0 Vol. 1 10 355. 20 Strategic Planning of EducationMiclat, E. F 10 2005 378. 00 453. 60 Foundations of Education Calderon, J. F 10 1998 416. 00 499. 20 Principles an Strategies of Acero, et al 2000 278. 00 Teaching 10 333. 0 ENGLISH English for Educational Francisco, S. 10 2006 255. 00 Purposes 306. 00 Communication Skills I Baraceros, E. L 2005 273. 00 Improving Study and Thinking 10 327. 0 Skills in English Enhancing Basic Research and Lacia, et al 10 2004 164. 00 Writing Skills 196. 80 Fundamentals of English GrammarCruz, et al 10 2001 456. 00 547. 20 Communication Skills 2 Baraceros, E. L 10 2000 157. 00 188. 0 ENGINEERING Engineering, Contracts, Mendoza, G. 1998 385. 00 Specifications and Ethics 10 462. 00 Strength of Materials Mejia, et al 10 1998 169. 00 202. 0 FILIPINO Komunikasyon sa Akademikong R. Dinglasan 10 2007 273. 00 327. 60 Filipino Panitika n ng Lahi Belvez, et al 10 2006 360. 00 432. 00 Kritisismong Pampanitikan Dimglasan, et al 10 2005 279. 00 334. 80 Sulyap sa Panulaang Filipino Macaraig, M. 10 2004 302. 00 362. 0 Makabagomg Balarilang Filipino capital of Chile 10 2003 279. 00 334. 80 Pagbasa at Pasgulat sa Casanova 10 2001 290. 00 348. 00 Ibat-ibanf Disiplina Retorikang Pamgkolehiyo Casanova 10 2001 302. 00 362. 40 Panitikan sa Pilipinas Rubin, et al 10 2001 350. 00 420. 0 FOREIGN LANGUAGE Learn to Speak English, Belvez, P. M 2003 279. 00 334. 80 Japanese and Filipino 10 HOTEL AND RESTAURANT MANAGEMENT Nutrition and Dietetics M. McWilliams 10 2007 838. 00 1005. 60 A Guide to Meal Management and Table Service Soriano, N. N 10 2004 182. 00 218. 40 Nutrition and Home Technology Mortola, et al 10 1997 188. 00 225. 60 Fundamentals in Meal ManagementDizon 10 1994 191. 00 229. 0 belles-lettres Literatures of the World Sialongo,et al 10 2007 318. 00 381. 60 Treasures of the Philippine Viar, et al 2006 218. 00 261. 60 Regional Literature 10 Literatures of the Philippines Lacia, et al 10 2003 344. 00 441. 60 The Literatures of Asia and Duka, C. R 10 2001 242. 00 290. 0 Africa MANAGEMENT AND MARKETING Fundamentals of Strategic N. A Orcullo 2007 265. 00 318. 00 Management 10 Business Organization and Medina, R. 2006 291. 00 349. 0 Management 10 Human mental imagery Management Corpuz, C. R. 10 2006 281. 00 337. 20 Management Theory and Practice Lorenzana 10 2003 241. 00 289. 20 Marketing Management Lao, F. M 10 1998 470. 00 564. 00 Management Fajardo, F. R 10 1997 308. 00 369. 60 Principles of Marketing Medina, R. G 10 1990 212. 00 254. 0 MATHEMATICS Basic Statistics for the Albert,et al 10 2008 286. 00 343. 20 Tertiary Level Mathematics of Investment Altares, et al 10 2007 308. 00 369. 0 College Algebra Young, et al 10 2006 374. 00 448. 80 Basic Mathematics fo r College Benigno, G. D. 10 2006 312. 00 374. 40 Students Plane Trigonometry Mejia, et al 10 2004 305. 00 366. 00 Modern College Algebra Dayrit, et al 10 2002 253. 00 303. 0 NURSING Study and Thinking Skills in Aquino, A. 10 2007 282. 00 338. 40 Nursing Concepts in Biology Enger, et al 10 2007 1299. 00 558. 80 makes Pocket Drug Guide Barberio, et al 10 2007 625. 00 750. 00 Math and Dosage Calculation for 2007 748. 00 897. 60 medical exam Careers Booth, K.H 10 Human Anatomy Saladin, K. 10 2005 1199. 00 1438. 80 NCLEX-RN Review Dahlhauser, M. 10 2006 759. 00 910. 90 Developing Community Nursing Spencer, et al 2006 534. 00 640. 80 Practice 10 Ethics for Nursing Padilla R. A 10 2005 248. 00 297. 0 PHILOSOPHY, ETHICS AND LOGIC Business Ethics and Social F. Roa 10 2007 230. 00 276. 00 Responsibility Logic for Nursing Students ad Rivas, et al 2006 289. 00 346. 0 Professionals 10 Medical Ethics Padilla, R. A 10 2006 291. 00 349. 20 Ethics in the Philosophical Babor, E. R 2006 157. 00 369. 60 Discipline of Action 10 Introductions to Philosophy Ramos, C. R 10 2004 290. 00 348. 00 Business Ethics Padilla, R. A 10 2004 200. 00 240. 0 PSYCHOLOGY Introduction to psychology and Understanding Human Behavior Arenas 10 2004 501. 00 601. 20 Educational Psychology Gines, et al 10 2003 422. 00 394. 80 Introductory Course in Group Tria, et al 10 1999 220. 00 264. 0 Dynamics General Psychology Gines, et al 10 2003 422. 00 506. 40 Developmental Psychology Gines, et al 10 1998 260. 00 312. 00 Personality Development and Sanchez, C. A 1996 219. 00 Human Relations 10 262. 80 Industrial Psychology De Leon,E. B 1a0 1993 326. 00 391. 0 REFERENCE Techniques and Strategies in Taking the Civil Service O. Yebra 10 2008 190. 00 228. 00 Commission RESEARCH/THESIS WRITING Research Methods and Thesis Calmorin, et al 10 2007 357. 00 428. 0 Writing Principles and Methods of ARiola, M. 10 2006 323. 00 387. 60 Research Methods of Research Acero 10 2006 187. 00 224. 40 Statistics for Research Subong, et al 10 2005 270. 00 324. 00 Research Methods Sevilla, C. G 10 1992 318. 00 381. 0 RIZAL Jose P. Rizal Isang Aklat sa Adanza, et al 10 2002 218. 00 261. 60 Pandalubhasang Kurso Jose P. Rizal Life, Works and Acibo, et al 1995 215. 00 258. 0 Role in the Philippines 10 SCIENCE Introduction to Biology M. Melchor 10 2007 165. 00 198. 00 Essentials of Physical experience Malenab, et al 10 2006 337. 00 404. 40 Essentials of Anatomy Singh,I. 10 2005 603. 00 723. 60 Environmental Science Santiago, F. 10 1996 202. 0 242. 40 SOCIAL SCIENCE Introduction to Sociology and Palispis, E. S 2007 190. 00 456. 00 Anthropology 10 Philippine History Halili, M. C 10 2004 271. 00 325. 0 PRE- SCHOOL AND CHILDRENS BOOKS Ang Unang Alpabetong Pilipi no Agno, L. N 10 1990 90. 00 108. 00 Bumasa Tayo Agno, L. N 10 1990 45. 85 55. 02 Flowers are here and there Agno, L. N 10 1990 47. 50 57. 00 Fruits for Children Agno, L. N 10 1990 44. 50 53. 40 encyclopedism Basic English Agno, L.N 10 1990 79. 50 95. 40 study Language the Easy Cosme. V. 10 2001 89. 95 107. 94 Way(P) Learning English the Easy Cosme, V. 10 2001 80. 00 96. 00 Way(N) Learning English the Easy Cosme, V. 10 2001 99. 5 119. 94 Way(K) Learning Math the Easy Way(K) Munio, A. 10 2001 120. 00 144. 00 Learning Math the Easy Way (N) Munio, A. 10 2001 107. 00 128. 40 Learning Math the Easy Way (P) Munio, A. 10 2001 139. 75 167. 70 Learning Reading the Easy Way Bautista 10 2000 99. 75 119. 4 (K) Learning Reading the Easy Way Bautista 10 2001 130. 00 156. 00 (N) Learning Reading the Easy Way Bautista 10 2001 118. 00 138. 00 (P) Mag-isip, Magbasa at Gumawa (K) Bautista D. 10 2001 188. 0 141. 60 Mag-isip, Magbasa at Gumawa (N) Bau tista D. 10 2000 99. 95 119. 44 Mag-isip, Magbasa at Gumawa (P) Bautista D. 10 2001 130. 00 156. 00 Mga Pambansang Sagisag Natin, underseal Agno L. N. 10 1990 37. 75 45. 30 Musical Instruments Agno L. N. 10 1990 46. 75 56. 0 My Friend Jesus (K) Terania, A. T 10 2001 95. 00 114. 00 My Friend Jesus (N) Terania, A. T 10 2001 69. 00 82. 80 My Friend Jesus (P) Terania, A. T 10 2000 75. 00 90. 00 The Alphabet PRIMER Agno L. N 10 1988 96. 00 115. 20 Unang Hakbang sa Pagbasa Agno L. N 10 1957 9. 50 11. 0 economize It Right (K) Gocalin G. B 10 2001 109. 25 131. 10 Write It Right (N) Gocalin G. B 10 2001 93. 00 111. 60 Write It Right (P) Gocalin G. B 10 2001 93. 00 111. 60 NEW TITLES Go Bright with Science Alacar R. 10 2008 225. 00 270. 0 Getting Ready to Read (N) Tugade 10 2006 95. 00 114. 00 Fun with Colors and Shape(N) Tugade 10 2006 85. 00 102. 00 Fun with Alphabets and Sounds(N) Tugade 10 2006 135. 00 162. 00 Starting Reader(K) Tugade 10 2006 120. 00 144. 00 Growing Reader(K) Tugade 10 2006 95. 00 114. 0 Thinking Reader (P) Tugade 10 2006 80. 00 96. 00 Super Reader (P) Tugade 10 2006 80. 00 96. 00 CHILDRENS STORYBOOKS A Gift for Santa Claus Sulpicio M. C 10 1997 80. 00 96. 00 Dalawang Puyo Sulpicio M. C 10 2001 60. 00 72. 0 Olivia the Octopus Princess Sulpicio M. C 10 1999 150. 00 180. 00 Polka Dot Mommy Sulpicio M. C 10 2001 65. 00 78. 00 Princess Oyster Sulpicio M. C 10 1997 80. 00 96. 00 The Guardian Angels Christmas ListSulpicio M. C 10 1997 80. 00 96. 00 The Sunflower Queen Sulpicio M. C 10 1997 80. 00 96. 0 Bryan Learns his Lesson Babao C. B 10 2004 130. 00 156. 00 Basura Monster Babao C. B 10 2007 150. 00 180. 00 The Story of Christine Babao C. B 10 2007 150. 00 180. 00 At Muling Ngumiti si Haring Araw Papasin B. 10 2008 130. 00 156. 00 Table 5 List of Books from Anvil Publishing ANVIL Publishing ISBN ITEM AUTHOR QTY. COPYRIGHT PRICE WITH Desc. 20% MARK UP MARKETING 9712715795 A Treasury of Felix Lao 10 2005 95. 00 114. 0 Quotes for Marketing 9712714284 Treasury Quotes- Felix Lao 10 2005 95. 00 114. 00 Mktg. Practitioner 9712709965 Art and AdvertisingEmmanuel Uy10 2000/SB 250. 00 300. 00 9712709957 Art and AdvertisingEmmanuel Uy10 2000/HB 595. 00 714. 0 9712714616 Creative Selling Felix Lao 10 2004 95. 00 114. 00 Techniques 9712712494 E- Marketing Leonardo 10 2002/BP 395. 00 474. 00 Garcia 9712712486 E- Marketing Leonardo 10 2002/NP 250. 00 300. 0 Garcia 9712706664 Marketing Cases 1 Dr. Felix 10 1997/NP 295. 00 354. 00 Lao 9712710971 Marketing Cases 2 Dr. Felix 10 2001/NP 195. 00 234. 00 Lao 9712718236 Pharmaceutical Bus. Dr. Felix 10 2006/BP 580. 00 696. 0 Cases Lao 9712718243 Pharmaceutical Bus. Dr. Felix 10 2006/NP 295. 00 354. 00 Cases Lao 9712718212 Pharmaceutical CareDr. Felix 10 2006/BP 585. 00 702. 00 Lao 9712718229 Pharmaceutical CareDr. Felix 10 2006/NP 295. 00 354. 0 Lao 9712711862 Pharmaceutical Eco. ,Adm. & Acctg. Dr. Felix 10 2002/NP 220. 00 264. 00 Lao 9712706656 Pharmaceutical Marketing 2nd Ed. Dr. Felix 10 1997/NP 180. 00 216. 0 Lao 9712705683 Pharmaceutical Marketing 3rd Ed. Dr. Felix 10 1999/NP 420. 00 504. 00 Lao 9712718427 Pharmaceutical Marketing 4th Ed. Dr. Felix 10 2006/BP 950. 00 1140. 0 Lao